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Second Annual Membership Drive

Posted by Anne on August 30, 2010

Come one, come all to the Second Annual AdFed Membership Drive!

We’ll gather on Tuesday, August 31 at Taco Boy downtown for stellar company, refreshing libations, and a special bonus for renewing and new members: your drinks are on us. From 5:30 to 7:30, anyone who hands us cold hard cash (or check, or a credit card) will receive a wristband, our sincere thanks, and plenty of tasty cocktails. We’ll be sharing all the inside scoop on our new location, the Fall programs, and very cool special projects. (If you’d like to be involved but can’t join that night, talk to one of our board members about volunteer opportunities within the group.)

Check out our membership packages and plan to make yourself official on Tuesday, August 31.

See you at Taco Boy!

Apply Now for AAF Charleston’s Pro Bono Ad Campaign

Posted by Anne on

Non-profit organizations provide some of the most crucial services in our community. However, many are saddled with low marketing budgets and a constant struggle to make their presence known in the already crowded service landscape.

For this reason, AAF Charleston, as part of our dedication to public service, will provide a full advertising campaign to a chosen non-profit organization for the 2010-2011 fiscal year. The campaign will be designed specifically for the chosen non-profit, utilizing talent from across the marketing and advertising industry.

Applications may be downloaded here, and should be returned to AAF Charleston.

AAF Charleston
Attn: Special Projects
PO Box 21526
Charleston, SC  29413-1526

DEADLINE FOR APPLICATIONS IS OCTOBER 1, 2010.  Recipient will be announced by October 15.

Download PDF Here

Submission Guidelines

• Organization must provide proof of 501(c)(3) status
• Organization should have a limited (or no) advertising budget
• Organization should be prepared to budget for production costs of the campaign
• Organization should be non-commercial, non-denominational, and non-partisan in relation to politics and advocacy

Services which may be included in the campaign:

• advertising in traditional media (print, broadcast, outdoor, direct mail, online, etc.)
• web design
• social media
• logo and identity package
• print collateral
• guerilla/ambient advertising

Questions?  Please contact Special Projects Chair Todd Turner, tturner@adamsoutdoor.com.

Adams Outdoor Advertising seeks entry-level graphic designer

Posted by jennifer on July 18, 2010

Adams Outdoor Advertising is hiring for an entry-level graphic designer for our Charleston, SC office. Potential candidates should have 0-3 years of experience in an advertising or design position and a well-formed opinion on what makes a great ad.

Adams Outdoor Advertising is the 5th largest provider of billboard advertising in the country. We’re a sales organization with a focus on creating great ads. After all, our product is only as good as the ad that’s posted on it. We’re not merely order-takers. We strive to delve deep into our clients’ needs and develop effective media strategies that will grow their business.

As the graphic designer, you will take direction from and collaborate with the art director on a variety of projects. A lot of the work might be production-style work such as “exit now” for a hotel on I-95. When we’re done knocking that stuff out, we’ll sink our teeth into incredible projects like spectacular 3D sculpturesque designs for McDonald’s. (Did you see the board that was transformed into a giant box of french fries? We did that.) But the creative potential of each project is only limited by the effort we want to give to it.

Please send a résumé and work samples to Todd Turner at tturner@adamsoutdoor.com. Submissions without PDF samples or a link to an online portfolio will not be considered.

Mad Monkey Tonight / Logo Competition Update

Posted by jennifer on September 17, 2009

Update on the Logo Competition

Ten brave souls submitted entries for our new look as AAF-Charleston. From safe and solid to whimsical and aquatic, these entries covered the spectrum.  Check them out at adfedcharleston.com if you haven’t already and share your thoughts with us.

We’ve discussed and debated for the last several days, and while we have our favorites, we have not reached a consensus on which one suits us best.

Hmmmmmmm.

This indicates that perhaps we need to offer some specific details on who we are, what we do, and what our new logo should accomplish.  Yes, this would have been helpful information when we started this — live and learn!

In that vein, we will not be revealing a winner at our meeting tonight.  However, we will be putting together a brief detailing all of the above, sharing it with you, and opening up a second round of competition. Watch your Inbox and our website for details in the next few weeks.

Special thanks to everyone who submitted an entry in round 1 — we hope you’ll stay with us and submit in round 2.

MAD MONKEY TONIGHT

At the American Theater.

Thursday, September 17, 5:30 – 7:30

$15 Admission non-members / Free for Ad Fed Members
RSVP to Tom Jeffrey, tom@hookusa.com

The More for Less War: Adjusting to the new economic landscape where their clients want more for less.

Mad Monkey is a production boutique that specializes in telling visual stories – many of which are very, very funny. If our client’s message is destined for the screen we can create and produce it. This means everything from broadcast commercials, movie trailers, and corporate brand movies to animation, motion graphics and interactive design and content. Based in Columbia, SC, Mad Monkey believes that every client has a story worth telling. Our passion is making these stories relevant to our client’s prospects.

You can get a sneak peek at Mad Monkey’s work right here: http://www.gomadmonkey.com